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Post by alsl on Jul 25, 2005 9:44:18 GMT 3
they've got nicks for everyone..some which suit VERY well ;D: Men Andre Agassi: “The Legend” Mario Ancic: “Young Gun” James Blake: “The Harvard Guy” Bryan Brothers: “Double Feature” Taylor Dent: “The Bomber” Roger Federer: “The Boss” Mardy Fish: “The Bachelor” Tommy Haas: “The Stud” Tim Henman: “The Good Guy” Lleyton Hewitt: “The Rebel” Nicolas Keifer: “The Gladiator” Ivan Ljubicic: “The Terminator” Carlos Moya: “The Hunk” Rafael Nadal: “Boy Wonder” David Nalbandian: “The Warrior” Andy Roddick: “Rocket Man” Marat Safin: “Mr. Unpredictable” Paradorn Srichaphan: “The Diplomat”
Women Elena Bovina: “The Challenger” Kim Clijsters: “Miss Congeniality” Lindsay Davenport: “Top Gun” Elena Dementieva: “The Sweetheart” Daniela Hantuchova: “The Cover Girl” Justine Henin-Hardenne: “The Comeback Kid” Svetlana Kuznetsova: “The Contender” Amelie Mauresmo: “The Artiste” Alicia Molik: “The Girl Next Door” Anastasia Myskina: “The Trailblazer” Martina Navratilova: “The Icon” Mary Pierce: “The Veteran” Maria Sharapova: “The “It” Girl” Serena Williams: “The Diva” Venus Williams: “The Goddess” Vera Zvonareva: “The Drama Queen”
does anyone know where I can see the pix of the ppl and their nicknames? <if you go to the original website:http://www.usopenseries.com/news/fullstory.sps?iNewsid=201089&itype=6679&icategoryid=553 u'll see this flashing thing on the right.
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Post by Teresa on Jul 25, 2005 14:28:42 GMT 3
Alsl would you please re name this thread and move it out of Tournaments to say Dinara and Other Players (you can copy paste it over and then delete this one in tournament threads) We already have a thread there called "Tennis Lookalikes" started by Laney. Laney maybe you can rename this thread Tennis Lookalikes and Nicknames We dont want members thinking this is a tournament thread and thus posting tournament related stuff like scores, draws, here The tournament threads are for specific tournaments relating to Marat and are for news, reports, articles and interviews relating to the tournament Thanks
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Post by lau on Jul 25, 2005 17:13:25 GMT 3
Alsl would you please re name this thread and move it out of Tournaments to say Dinara and Other Players (you can copy paste it over and then delete this one in tournament threads) We already have a thread there called "Tennis Loojavascript:add("%20;)") Winkkalikes" started by Laney. Laney maybe you can rename this thread Tennis Lookalikes and Nicknames We dont want members thinking this is a tournament thread and thus posting tournament related stuff like scores, draws, here The tournament threads are for specific tournaments relating to Marat and are for news, reports, articles and interviews relating to the tournament Thanks It´s done Teresa and alsl
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noemi
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Post by noemi on Jul 26, 2005 10:59:57 GMT 3
alsl, I think there are some on MTF... I'll let you know if I can find them again...
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noemi
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Post by noemi on Jul 26, 2005 11:14:11 GMT 3
ok, found some They're thumbnails, so click ;D I love this one! too cute! If I find anymore, Ill post them
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Post by alsl on Jul 27, 2005 9:28:18 GMT 3
so sorry about that theresa anyway,thanx for the pix,where do u get them from ?Marat looks so cute in that one
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Post by annie on Jul 28, 2005 8:55:53 GMT 3
they should have called him "The Next Jim Carrey" ...LOL
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Post by iLuV_ARod_&_MaRaT on Jul 29, 2005 14:21:06 GMT 3
why is Juan Carlos Ferrero not in the list?.....what's his nickname?
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Post by annie on Jul 30, 2005 12:17:13 GMT 3
they call him the mosquito don't they? i don't know, maybe he's not playing?
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Post by NoOdLeS on Jul 30, 2005 12:45:13 GMT 3
LOL those are funny now i wonder who sat and thought all those up?
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Karen
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Post by Karen on Aug 2, 2005 3:10:16 GMT 3
This is what Andy Roddick and the USTA had to say about the new campaign. Notice 4th paragraph, Mr. Unpredictable....not all is positive. I don't like his nickname either.
Reality is that tennis is trying a new marketing campaign Ads focus on personalities, get many to 'pay attention'
By Kim Phelan Sun Staff
August 1, 2005
When tennis star and Wimbledon runner-up Andy Roddick saw the hosts of ESPN's Pardon the Interruption criticizing the U.S. Tennis Association's new marketing campaign for the U.S. Open Series on July 19, he was delighted. So delighted, in fact, that he went on the show the next day to explain why the series really is "Summer's Hottest Reality Series."
"I think it's just [kind of an] easy promotional tool to make people pay attention," Roddick said to hosts Jay Mariotti and Michael Wilbon, "which it did because you're talking about it."
But is any publicity good publicity? In its latest advertising campaign, the USTA has glommed on to the reality television wave, formatting television spots and print ads to resemble Survivor, American Idol and The Real World, among others. The television spots each highlight one of 17 players and their made-for-TV personality.
Serena Williams is "The Diva," and sister Venus is "The Goddess." Veteran Andre Agassi is "The Legend," and Roddick is known as "Rocket Man." With nicknames like "Mr. Unpredictable" (Marat Safin) and "The Drama Queen" (Vera Zvonareva), not all of it is positive, but that is exactly what the USTA and its marketing consultant firm, Arnold Worldwide, were striving for.
"We knew it would be a little bit polarizing," said John Staffen, the creative director at Arnold who directed the campaign, "but the truth is, tennis is one person vs. another person, and what goes into that is the total makeup of that person, and you can identify with a certain player as much as that guy on American Idol."
Though aligning the sport with reality television has given the USTA a medium to introduce the "characters" of the U.S. Open Series, it brings along with it everything else that the name "reality television" represents.
"Reality TV has a negative connotation, almost like you're looking for dirt," said Jim Kahler, director of the MBA sports business program at Arizona State University. "When you think of reality television, most of it is garbage - who is going to get knocked off the island, who is sleeping with who - and I don't think corporate America connects with that."
Though the campaign has not revealed any secret trysts, it also does not show how the game is played. The spots show how the players prepare for matches and what they think of the sport, but forehands and backhands are missing.
"People would rather see great competition and less identify with the athlete," said James Gentry, professor of marketing at the University of Nebraska. "It also doesn't show that it's too glamorous."
Gentry said that could be a strength of the campaign. By showing the players as people and not as superstars, the television sports could demystify some of the privileged air of the sport.
"Tennis is seen as somewhat elitist," Gentry said. "They're trying to take some of that elitism away and show these people are just like us."
Although no finite numbers are available yet to show if the campaign has had any impact as the series' third week begins, visits to the USTA's Web site have increased since the campaign was launched, according to Chris Whidmire, spokesman for the USTA.
"Sports truly is reality TV," Whidmire said. "You don't know what is going to happen until the game is played." --------------------------------------------------------------------------
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Post by lau on Aug 2, 2005 5:10:02 GMT 3
This is what Andy Roddick and the USTA had to say about the new campaign. Notice 4th paragraph, Mr. Unpredictable....not all is positive. I don't like his nickname either. Reality is that tennis is trying a new marketing campaign Ads focus on personalities, get many to 'pay attention' Don´t make me start talking about marketing consultants and publicists, Karen ( Sorry if there`s someone that works doing that *lol*) And I don´t think anyone needs creative geniuses to come up with those nicknames Anyway, it`s a funny marketing campaign ;D I hope it works after all I compulsively checked all the nicknames when I first knew about it, ;D ;D I don´t know if it`s "interesting" for someone that`s not into tennis... The good thing about the campaign is that at least (correctly or not) might help the "big public" identify easily the main players ... I guess
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Post by annie on Aug 2, 2005 8:41:39 GMT 3
i don't like the negative connotation of the "Mr. Unpredictable" thing about Marat...but it could also mean he could surprise everyone and win the whole thing...i just think the whole "nickname" thing does kinda make tennis non/semi-enthusiasts be more interested in the tournament...
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Karen
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Post by Karen on Aug 2, 2005 17:27:04 GMT 3
I like the nicknames and the ads on TV are good, after thinking about it I guess they did get Marat's Mr. Unpredictable correct. You never know what he will do.
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Post by alsl on Aug 3, 2005 17:39:58 GMT 3
does anyone here watch it? <if you do,pls tell what its about>
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